HTML & MJML
Year in Review Email Template
Celebrate your users and close the year strong with this Year in Review email template, built for apps, SaaS platforms, and digital brands ready to deliver a personalized "wrapped"-style recap. The template features a clean, modern layout with bold stats, a standout highlight section, and a shareable call to action that drives organic reach. Perfect for annual digests, New Year campaigns, seasonal engagement pushes, and loyalty-building moments, this new year email template adapts beautifully across devices. Marketers, product teams, and founders will launch faster using this polished, free year in review email template that requires zero design experience. Expect stronger engagement, higher shares, and deeper user connection heading into the new year.
About the Year in Review Email Template
Marketers, founders, and product teams use this Year in Review email template to deliver a personalized, Spotify Wrapped-style recap that celebrates user milestones and closes the year with impact. Designed for SaaS platforms, apps, and digital brands, the bold stat blocks and highlight sections transform raw usage data into a moment users actually want to share, driving organic reach while deepening loyalty heading into the new year.When to use this template
Send between December 26 and January 3, when inboxes slow and nostalgia peaks. Trigger delivery based on account activity thresholds so every recipient receives a recap that feels personal. Brands running New Year campaigns can also use this template as a standalone engagement push before Q1 onboarding sequences begin.- A SaaS platform showcasing each user's top features used in 2024
- A fitness app recapping total workouts, calories burned, and personal records
- An e-commerce brand highlighting a customer's most-loved product categories
- A media or newsletter platform revealing a subscriber's most-read topics
- A project management tool summarizing tasks completed and goals hit
- A fintech app celebrating savings milestones and spending wins from the year
Subject line ideas
- Your 2024 in numbers is here 🎉
- Look what you accomplished this year
- Your year, wrapped — open before midnight
- [Name], your 2024 recap is ready
Best practices for new year emails
- Lead with the user's single most impressive stat in the preview text to compel the open before the email is even clicked.
- Use one bold, oversized number per section so the year-in-review data scans instantly without requiring users to read full sentences.
- Frame every metric as an achievement, not a report — replace 'You logged 48 sessions' with 'You showed up 48 times this year.'
- Add a native share button or pre-written social caption directly below the highlight stat to convert readers into brand advocates immediately.
- Close with a forward-looking CTA tied to a 2025 goal or feature, bridging the recap moment into next-year retention and re-engagement.
Template anatomy
How the Year in Review Email Template template is laid out, top to bottom:- section (1 column) containing text block.
- section (1 column) containing text block.
- section (2 columns) containing text block.
- section (2 columns) containing text block.
- section (1 column) containing text block.
- section (1 column) containing button, text block.
- section (1 column) containing social row, social link, text block.
Components used
Built from the following MJML elements:15 text blocks2 social links1 button1 social row
Color palette
Colors used across the Year in Review Email Template template:#4b4b63#eeecf7#1e1b4b#c4b5fd#f0abfc#ffffff#b8b3e0#7c3aed#6b6b7b#db2777#faf5ff#6d28d9Typography
Font stacks declared in the template:Helvetica, Arial, sans-serif
MJML source code
A preview of the MJML markup for the Year in Review Email Template template. Open it free in EmailBuilder.ai to get the complete source and start customizing.Want the full MJML?Open Year in Review Email Template free in the editor to copy the complete, production-ready source — and customize it with drag-and-drop.Get the full MJML — it's free